The gentle art of persuasion

The gentle art of persuasion

In most networking groups ‘sales’ is almost a dirty word.  However, sales is the lifeblood of every business – no sales = no money!  The problem is nobody likes being sold to, but that doesn’t stop us wanting to buy stuff! If you look at the traditional sales...
How does your sales funnel work?

How does your sales funnel work?

People talk about sales funnels – and how they will effortlessly fill up to generate leads.  But it’s never as simple as it looks! A good sales funnel needs planning.  You need to consider every step with a goal for each step – and then build a robust...