The podcast blog

The podcast blog

Blogging has become a valuable part of the content marketing strategy for many businesses.  Good quality content is something that gets you found by search engines, read by potential clients and shared on social media. But what if facing a blank screen and writing is...
Why bother blogging?

Why bother blogging?

As a business owner or a consultant your blog is where you show off your knowledge, expertise and experience.  It’s the platform where people who are looking for your kind of expertise can see how good you are – even before they part with any money. Given the...
9 subjects to blog about

9 subjects to blog about

If you know that content is important, but sitting down to write a blog results in a visit to the coffee machine, a couple of biscuits (or popping out for a bar of chocolate/doughnut/your-choice-of snack-here), a bit of filing, a non-urgent phone call, replying to a...
What’s the point of a blog?

What’s the point of a blog?

If nobody reads it – nothing.  But how do you get a following like some of the well-known bloggers who make millions from writing blogs? Most of these bloggers are young in their 20s and have a massive following around a specific subject.  They earn their money from...
Getting things done you don’t like doing

Getting things done you don’t like doing

When you’re doing something you love the time flies by and you get that sense of achievement that makes you feel good when you complete your project or task.  When it comes to getting things done that are either something you don’t like doing or is outside...