What’s the best strategy for email marketing?

What’s the best strategy for email marketing?

If you’ve ever signed up to one of those American internet marketers’ lists, you’ve probably been alarmed by the at least daily emails you’ve received.  You definitely don’t want to do that to your list – do you? The answer is – that depends on the content...
Nurturing your list

Nurturing your list

When someone signs up for your lead magnet, you’ve got their name and email – so now what? Most email management services include autoresponders as part of their package – and this allows you to nurture your relationship with the people who have shared...
Let the system take the strain

Let the system take the strain

You’ve got a list, but how do you stay connected to those people who may have signed up to your list months or even years ago. Typically, people get on your list because they: Have met you and liked what you had to say Signed up for your freebie (lead magnet) Been on...
What can you automate?

What can you automate?

People buy people – and that means you need to be a real person and communicate directly with your customers and potential clients.  But we all have just 24 hours in any day and you need to use them wisely to avoid burnout or finding you haven’t earned any money...
Planning an event?

Planning an event?

If you’re planning an event, whether that’s a webinar, a seminar, a training course or workshop, getting people to sign up for it is just the first step to a successful event. So how do you get people to register for a place? If it’s a free event – maybe a...