When you launch your shiny new website do you test it to find out if it works for the reader?
Ask a selection of customers, suppliers and associates to test it out for you and give you feedback.
Ask them to:
Then you might also ask them:
This feedback is invaluable and your test team don’t have to be experts, in fact, it’s better if they’re not. The less web savvy they are the better ‘real-life’ feedback you’ll get.
Remember the site is for users not designers – don’t be precious, if changes need to be made, then make them! The results will show up in your bottom line!
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