We’re engaged!

We’re engaged!

Facebook is a powerful platform.  Millions of people look at it daily so it’s a great way to put your business offering in front of a lot of people. Facebook frowns on using personal accounts for business, but there are business pages to fulfil that role.  The only...
Does your Facebook page work?

Does your Facebook page work?

So many people don’t ‘get’ Facebook for business, but if you’re selling to individuals rather than companies, it’s a really powerful platform. But let’s blow a myth away first. If you have a Facebook Page everyone can see what’s posted on your personal account. Not...
Keeping up with the Zuckerbergs

Keeping up with the Zuckerbergs

Using Facebook as a business tool becomes more challenging every day.  It’s getting like Google – the algorithms and filters change almost daily. Even my Facebook expert sighs in exasperation sometimes.  “Every time I go on Facebook, something has changed.  If I miss...
Get expert help

Get expert help

Before I get started – I am NOT a Facebook expert.  I admit that it’s not my preferred platform for business, but that doesn’t mean I don’t know its value.  That’s why I have a Facebook expert in my team. If you’re selling products or services directly to the consumer...
Does Facebook work for business?

Does Facebook work for business?

For businesses that sell directly to consumers (B2C) the answer is a resounding ‘YES’, but even if your business is more business-to-business (B2B) don’t ignore Facebook. Even if you don’t use Facebook personally, don’t fall into the trap of converting your personal...
Flexible Facebook

Flexible Facebook

If you’re running a business having a Facebook Page is de rigeur! There are some people who will tell you that, if you’re selling to other businesses, you’re better off on LinkedIn – and there is some sense in that. But don’t overlook the value of Facebook. These are...