The Lazy Blogger

The Lazy Blogger

There’s a saying that suggests if you want the most efficient way to do something ask a lazy person – they’ll find the shortcuts and remove time-consuming activities along the way.  This is my lazy blogger’s guide. Firstly, are you a talker or a writer? If...
What are your systems?

What are your systems?

As a self-confessed left-brain control freak – I like systems and processes – they keep everything organised and make life easier.  So what systems does your business have? Most of us have some kind of accounting system, these days that has to include...
What is your 5%?

What is your 5%?

We’re working with a client who is launching his book at the end of April and I’ve been privileged to have beta read the book.  It’s about a huge adventure and highlights the amount of planning that is required for even a relatively short-term undertaking. One of the...
How long should a blog be?

How long should a blog be?

I was asked this only this morning – and it’s a question that comes up frequently. What was my answer? “That’s a ‘how long is a piece of string’ question!” Not very helpful – but it’s true. SEO people will tell you that you need to write 300, 500, 600...
Are you staging a revolution?

Are you staging a revolution?

We’re well into January and business owners are focused on the year ahead.  Did you set New Year Resolutions for your business as well as your personal ones? I have a theory about New Year resolutions – in fact I call them ‘Revolutions’.  This is because they...
What is a blog?

What is a blog?

‘Blog’ is a shortened form of ‘Web log’, and a log is a record of something.  Remember how episodes of Start Trek started with Captain’s log Stardate …?  That was a sort of diary of events – and that’s how blogs started as people’s online diary. Of course, these...