How good a shop window is your website?

How good a shop window is your website?

If you have an eCommerce website your website isn’t just your shop window – it’s your shop too.  But if you have what is often referred to as a ‘brochure site’, it’s intended to be a taster for people to get a feel for what you offer. This means that your home page...
What is your website doing for you?

What is your website doing for you?

I’ve seen some rubbish websites in my time – there are many still sitting around the internet.  I do wonder if they’re actually any use at all. If your website isn’t getting results you need to decide if it’s worth paying your hosting fee every month/year. I’m...
Is your website up-to-date?

Is your website up-to-date?

When was the last time you looked at your website?  If you’re thinking that’s not something you need to do – after all, you KNOW what’s on it – time for a rethink. You may think you know what’s on your website, but, if you have more than a handful of pages...
How can I help you?

How can I help you?

If you could speak directly to the visitor to your website, this would be a good question to start with.  Unfortunately, you can’t do that live, so your website needs to deliver what that visitor wants.  Not only what they want, but you need to make it easy for them...