Is your reputation bankable?

Is your reputation bankable?

There is an argument that you can’t put a price on your reputation, but what happens when something happens to dent your reputation?  You don’t want negative feedback on Google or TrustPilot or any other platform – because it influences what people who don’t know you...
What makes a reputation?

What makes a reputation?

Your reputation is what people say about you, whether verbally or in writing.  To build a good reputation you need to influence two groups of people: Those who know you and have experienced your expertise Those who don’t know you yet Customers This includes clients –...
Give your reputation a polish

Give your reputation a polish

Everything you say and do influences what other people think about you – and what they say to others about you.  Does that mean that you should censor everything and go around in a permanent state of worry in case you say something people don’t like?  Definitely...
What’s the gossip?

What’s the gossip?

Human beings are curious creatures – they’re always gossiping about each other.  Even if you don’t think you are – when you discuss someone else with another person, whether on the phone, in person, at a networking event or on social media – you’re...
Somebody’s watching you

Somebody’s watching you

Every time you attend a networking meeting, visit a client, show up on a Zoom meeting, post on social media – or even chat with a friend – somebody is watching.  And every move you make is measured against your reputation. A few years back I was lecturing...
How to be everywhere

How to be everywhere

When you’re running a business you need to be visible, so you meet potential customers and they find out how amazing you are! When I say ‘meet’, I don’t necessarily mean physically meet people – that’s only part of the process; you also need to meet people...