What’s the point of a blog?

What’s the point of a blog?

If nobody reads it – nothing.  But how do you get a following like some of the well-known bloggers who make millions from writing blogs? Most of these bloggers are young in their 20s and have a massive following around a specific subject.  They earn their money from...
5 things every business owner should know

5 things every business owner should know

Most people launch their own business without knowing if they’ll succeed or fail.  Given the statistics about the number of start-ups that fail in the first year, five years, etc. it seems sensible to do as much as possible to increase your business’s chances of...
31 questions every budding author should ask

31 questions every budding author should ask

If you think being the author of a book would be a good business strategy then there are some things you need to consider first. Why you? What qualifies you to write about this subject? Have you got a following for this area of expertise either on your blog, social...
Building your list

Building your list

If you’ve ever been on a webinar run by one of the big online marketers you have almost certainly heard the phrase ‘the money is in the list’. You may have discounted that as ‘not relevant for a business like mine’, but a list of people who have demonstrated an...
There are awards – and AWARDS!

There are awards – and AWARDS!

Just recently a client was talking about entering some awards – and we thought it was just a case of answering the questions on the entry form, until we looked into it and discovered they wanted supporting material. Most local business awards are happy with written...